Peter Weyland wants to change the world
Source: TED Blog
Every big release these days needs to come complete with its own set of viral marketing release. But this latest promo for Ridley Scott’s highly anticipated sci-fi epic Prometheus doesn’t exactly hide itself. No, the clip of Guy Pearce pulling a John Hurt as corporate “visionary” Peter Weyland is well and truly tied into the film from the get-go. Still, while the footage won’t appear in the film (it was conceived by Scott and Damon Lindelof and directed by Ridley’s son, Luke) it’s still an intriguing little tease. Take a look below.
Set within a future broadcast – marked as 2023 – of the TED talks series (designed to bring ideas from people in the fields of technology, entertainment and design, hence the name), it features Pearce’s Weyland talking up both the history of the Prometheus legend and the technological marvels we’ve come up with so far. And then it also hints towards the future, with Weyland's big plans.
While the clip itself is short, it’s still an interesting little back door into the story of the film without giving spoilers away. Plus, with Weyland’s company attitude and driving ambition, you just know things are going to be terribly, terribly wrong. Though, to be honest, you can figure that out from the trailer…
Prometheus will arrive on June 1.